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Mouseflow

4.0 (37 reviews)
Data & AnalyticsSaaSAnalyticsUser ExperienceMarketingE-commerce
About Mouseflow

Mouseflow is a comprehensive behavior analytics platform designed to help businesses understand how users interact with their websites. By capturing every click, scroll, and interaction through session replays, Mouseflow provides deep insights into user behavior, enabling teams to identify pain points and optimize user experience. The platform automatically tags and scores user sessions based on behavior, demographics, and engagement levels, allowing businesses to focus on the most critical interactions. Mouseflow also offers powerful visualization tools such as heatmaps and journey analytics to map out user paths and highlight areas of friction. With features like friction scoring, it detects user frustration signals such as click rage, JavaScript errors, and rapid browsing, helping teams proactively address issues before they impact conversions. Additionally, Mouseflow supports collaboration by allowing users to comment on recordings and share insights across teams. Feedback surveys further enable direct user input to refine website performance. Trusted by companies worldwide, Mouseflow empowers businesses to increase traffic, boost engagement, and improve conversion rates by turning complex user data into actionable insights.

Customer Reviews
37 customer reviews
4.0/5
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Customer Reviews (10)

Germany flagWerner L.

August 7, 2025
4/5 stars
Great for team collaboration

Our team of about 8 started using Mouseflow mainly to understand user behavior on our web app. Getting everyone on board was a bit slow at first since some folks were skeptical about another tool, but once we saw the session replay features in action, it really clicked for us. The whole department has now switched over to it for user testing and bug tracking, which has improved how we collaborate on fixes. One minor gripe is that sometimes the interface feels a bit clunky, but overall it’s been a solid addition to our workflow.

Germany flagHelmut S.

July 11, 2025
4/5 stars
Grows More Useful Over Time

Started using Mouseflow about three years ago, and I’ve seen it improve quite a bit over time. The session replays and heatmaps are still my go-tos for understanding user behavior, and the newer features they've added recently really help with deeper analysis. Occasionally the interface feels a bit clunky, but overall it’s a solid tool that keeps getting better.

Brazil flagEliseu M.

July 6, 2025
4/5 stars
Helpful but setup tricky

Mouseflow’s pretty solid for tracking where folks click and scroll, helped me figure out what’s working on my site. Wish it was a bit easier to set up tho, took me a minute to get it right.

Germany flagSiegbert B.

June 26, 2025
4/5 stars
Quick and smooth setup

Got it set up in about 20 minutes without much trouble. The onboarding emails were helpful, and I didn’t feel lost at any point.

Sweden flagLennart G.

June 21, 2025
4/5 stars
Smooth and Intuitive Tracking

Tried Hotjar and Crazy Egg before, but Mouseflow stood out with its smoother session recordings and more intuitive heatmaps. The setup was quick and the filtering options made it easier to pinpoint user behavior on my sites.

Australia flagTilly H.

June 17, 2025
4/5 stars
Simple and straightforward setup

Getting Mouseflow up and running was surprisingly smooth. The onboarding emails and guides walked me through the key steps without feeling overwhelming. It took me around 20 minutes to have the tracking code properly implemented on my site and data flowing in. While there was a slight learning curve figuring out some of the deeper features, the basic setup was easy enough that I didn’t get stuck at all.

Australia flagLila R.

May 27, 2025
4/5 stars
Smoother analytics experience

Switched from Hotjar after feeling like their session replays were a bit clunky, and Mouseflow just feels smoother and more intuitive to use. I also gave Crazy Egg a shot, but Mouseflow’s heatmaps and funnel tracking fit better with how I like to analyze user behavior. Overall, it’s reliable and straightforward, though I wish the pricing was a bit more flexible for smaller teams.

Japan flagChinami T.

May 15, 2025
4/5 stars
Worth the investment

The pricing felt a bit steep at first, but after seeing how much insight it gave into user behavior, it definitely pays for itself. For small teams, it’s a solid investment that helps prioritize changes and improve conversions without breaking the bank.

France flagLucien R.

April 20, 2025
4/5 stars
Worth the investment for insights

Mouseflow's pricing felt a bit steep at first, especially compared to some other tools out there, but after a few months it really paid for itself. The insights we've gained helped us fix key UX issues that boosted conversions, so the return on investment makes it worth the cost. For smaller teams, it might be a bit much, but if you rely on user behavior data, it's definitely great value. Overall, the features and data quality justify the price in my experience.

Germany flagPauline B.

March 29, 2025
4/5 stars
Steady improvement over time

Been with them for over three years now and honestly, the platform has come a long way since I started. Early on, the UI felt a bit clunky and sometimes lagged, but recent updates have smoothed that out nicely. The session replay feature still blows me away with how detailed it is, helping me catch issues that analytics alone wouldn't show. Would love if they improved their customer support response times though, sometimes it takes a bit longer than I’d like.

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