Customer Reviews (4)
Margareta B.
Solid choice for site tracking
I switched from Mixpanel to Google Analytics because I needed something more straightforward for tracking overall site traffic, and it really delivers on that front. While Mixpanel offers deeper event tracking, GA’s interface feels more intuitive when you just want to get a quick sense of your audience size and where people are coming from. I also gave Adobe Analytics a look, but it was way too complex for my needs and budget. Google Analytics hits the sweet spot with solid reporting and enough customization without making me feel lost in menus.
Tilly D.
Really useful, just tricky
Been using it for tracking site traffic, and it’s solid overall. Took me a bit to get the hang of all the features tho.
Amalie K.
Reliable and Easy to Use
Tried Mixpanel and Adobe Analytics before, but Google Analytics won me over with its straightforward setup and solid integrations. It’s not perfect—sometimes the data can lag—but it’s reliable for day-to-day tracking without overcomplicating things.
Volker B.
Helpful for team insights
Our team of about seven started using Google Analytics when our manager insisted we get better insight into user behavior. Getting everyone on board took a bit of time since some were hesitant about learning a new tool, but after a few shared training sessions, the collaboration really improved. Now, different team members can easily share reports and metrics, which helps us tweak campaigns more quickly. It’s been pretty useful overall, though sometimes the interface feels overwhelming for those not used to data-heavy platforms.